More than 30 million impressions help raise funds for charity
WEST PALM BEACH, Fla. (July 3, 2020) — Against all the odds, thanks to strong support from people all over the world, Virtual Women’s Golf Day succeeded in delivering a virtual, global celebration uniting hundreds of thousands of golfers around the world through their love of the game.
The day, which was scheduled for June 2, was put on hold for 24 hours in response to the unprecedented events in the USA, yet the campaign still generated 30.5 Million global impressions of its hashtags. More than a quarter of a million people interacted with Women’s Golf Day social media platforms directly driving people to the WGD website whose traffic was at an all-time high.
A series of videos from a range of inspirational Tour players, amateur golfers, The R&A, PGA of America and The USGA, as well as many WGD partner and supporter organizations were premiered on www.womensgolfday.com/virtual-golf-day throughout the day. The themes were Empowerment & Inspiration, Instruction & Tips, Leadership, Fitness, Discovery & Travel and – aptly – Unity around the Globe. Over 134 hours of content has been viewed to date and will continues to be available to watch on the website.
The Ambassadors and Women’s Golf Day are delighted with the results and hopes that more golf venues will see the success of the campaign and get on board for the revised live events date on Sept. 1.
Founder, Elisa Gaudet comments: “We were honoured to bring so many people around the world together for an inspiring day of sharing, particularly given the challenges the world has faced these past few months. Virtual was a new approach for us, and I delighted that we have been able to entertain, educate and raise essential funds for Charity.
“Now more than ever, it is important to show our unity and to bring communities together. I have always believed that golf has the power to do this and I urge all golf venues to sign up their location and participate in our Sept. 1 as events take place around the globe”
Furthermore, thanks to the incredible response from organisations and individuals across the world of golf who donated items to the auction, WGD was able to raise over $20K for Doctors Without Borders / Médecins Sans Frontiers (MSF) global response to the COVID-19 pandemic. These funds will be used to continue their essential work around the globe, in many of the countries where Women’s Golf Day has enjoyed tremendous support over the past five years.
Visit https://womensgolfday.com/register/ to register your venue for the revised date which promises to be an incredible global single day celebration of women’s sport. In response to COVID-19 and to assist locations, the registration fee is waived by using code WGDUNITES before Aug. 1.
